Advertising Expert Witnesses
Business, Financial & Marketing Expert Witness Listings
Consultants and expert witnesses who may provide expert witness testimony regarding advertising may be located on this page. Experts found here may consult on issues including comparative advertising, consumer behavior, and false advertising. They may provide reports regarding advertising on radio, television, magazines, newspapers, direct mail, e-mail, and telemarketing. Consultants found here may also provide expert witness testimony on issues involving media relations, outdoor advertising, and puffery in advertising, among other topics.
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Expert Witnesses
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What is an advertising expert witness?
An advertising expert witness is a professional who has specialized knowledge and experience in advertising and marketing practices, regulations, and laws.
What is the role of an advertising expert witness?
An advertising expert witness may be called to testify about the impact of advertising on consumer behavior, the effectiveness of an advertising campaign, or the truthfulness of advertising claims.
How much can a person make as an advertising expert witness?
Advertising expert witnesses can earn anywhere from $200 to $450 or more per hour depending on the situation. The exact fee is decided upon by both the retaining attorney and the expert.
What are the qualifications of an advertising expert witness?
An advertising expert witness is an expert who can provide testimony on advertising practices, strategies, and related matters.
What type of evidence is gathered in a lawsuit by an advertising expert witness?
An advertising expert witness may gather evidence such as market research, consumer surveys, advertising materials, and industry standards to provide testimony and opinions in a lawsuit related to advertising practices.
What types of cases involve expert opinions from an advertising expert witness?
Advertising expert witnesses may be called upon in cases involving false or misleading advertising, trademark infringement, product labeling, and other disputes related to marketing and advertising practices.